ProActive PR has been appointed by the leading specialist natural and organic beauty e-tailer, The Elementary Beauty Company, to manage its UK trade and consumer press communications. The Elementary Beauty Company has a portfolio of result-driven and natural active ingredient derived solutions for hair, skincare and make-up, which are sourced from around the world. Popular brands represented include Lazartigue, Noble Isle, Clockface Beauty, Eco by Sonya, Evolve Beauty, Elan Skincare, Inika Organic, Laboratory Perfumes, Manucurist Paris and many others.