Palm has been appointed by Hippodrome Casino’s Heliot Steak House, to implement an integrated social media, influencer marketing and PR campaign. Palm’s campaign will support the brand by establishing it as the capital’s leading steak house and will also be responsible for launching The Rooftop of the casino, making it an all-year drinking destination. The agency will utilise social media, influencer, and traditional media to drive consumer awareness and endorsement, establishing the venues as London’s hottest drinking and dining spots in 2023.

Located in the established Hippodrome Casino in the heart of Leicester Square, Heliot Steak House provides guests with a dining experience like no other, overlooking the spectacular Grand Casino and the glitzy stage in a buzzing atmosphere.