The House of Creed has introduced Viking, a new men’s fragrance comprised of 80% natural ingredients. Viking was inspired by the incredibly crafted longships, a centrepiece of the Viking Age and one of the greatest design feats of the ninth century. Viking is the brand’s first major men’s scent since the introduction of the cult best-selling Aventus in 2010.

The fragrance contains top notes of Calabrian bergamot, Sicilian lemon, La Réunion Baie Rose (pink peppercorn), heart notes of peppercorn, Bulgarian rose, peppermint, while the base comproses Indian sandalwood, Haitian vetiver, Indian patchouli and absolute lavadin.

Viking is priced at £185 (50ml), £255 (100ml), £425 (250ml), £660 (500ml). It is available at the Creed Boutique (99 Mount Street, London, W1K 2TF) and online at creedfragrances.co.uk.