Date Posted: Thursday 14th March 2019
The PHA Group has been appointed by the Graduate Fashion Foundation (GFF) to work with its in-house team on Graduate Fashion Week 2019. The foundation bridges the gap between graduation and employment and has helped launch the careers of various designers, including Stella McCartney, Giles Deacon, Matthew Williamson, Julien MacDonald and Christopher Bailey MBE.
The PHA Group will handle all press office activity, which will include; developing creative pre-event campaigns, raising awareness of the support that the Graduate Fashion Foundation provides for its beneficiaries, profiling the wealth of graduate talent that will be showcased at GFW, leading the communication with media, influencers and VIPs for the event and providing PR support for the sponsors and partners for GFW 2019.