TikTok has announced the latest addition to their creativity toolkit, Library, a new in-app creation tool with content from GIPHY that provides an opportunity to access a wide range of content, opening up even more creative possibilities. Library also unlocks a new category of entertainment content, making it easy for people to start or participate in their own trends, using clips from their favorite shows, GIFs, memes and more by seamlessly integrating them into their TikTok videos.

To start, Library will be populated with exciting and entertaining content from GIPHY, including their collection of GIPHY Clips. GIPHY Clips (GIFs with Sound) make culture-defining moments, popular quotes, and reactions shareable, allowing the hundreds of millions of users who use GIPHY for visual expression to now incorporate it into their unique storytelling on TikTok. Learn more about GIPHY Clips and its launch in Library here.