Platform Creative has been appointed to represent TOGETHERBAND. BOTTLETOP launched the #TOGETHERBAND on Earth Day 2019 in partnership with the UN Foundation, using creativity and culture to raise public awareness of the UN Sustainable Development Goals (SDGs) and drive action to achieve them. The connective tissue for the campaign is its iconic bands, which are made from waste materials, including reclaimed Parley Ocean Plastic, Humanium (decommissioned firearm metal), and food waste (açai seeds). Now an active global community of over 500,000 citizens with over 950 Ambassadors from across the geographical and cultural spectrum ranging from David Beckham, Ban Ki-Moon, and Indigenous activist Txai Suruí to Naomi Campbell, Elijah McKenzie Jackson, Halima Aden, Mary Robinson, Alessandra Ambrosio, and Lewis Hamilton: all sharing their personal stories about why their chosen SDG matters.