TRINNY London unveils debut in-store concept with Selfridges
Date Posted: Tuesday 25th September 2018
Beauty brand TRINNY London has announced its partnership with Selfridges to launch its first in-store concept in three cities across the UK; London, Manchester and Birmingham.
The brand, founded by Trinny Woodall, will be launching in-store pop-ups in Selfridges London from 4-10 October, Selfridges Manchester Trafford Centre from 14-20 October and Selfridges Birmingham from 25-31 October. TRINNY London fans will be invited to discover its stackable cream based make-up range in store. The brand will provide a chance to try the products in-store with a personalised service and the TRINNY London make-up artist team will be on hand to help shoppers discover their Match2Me. Forty-five-minute one-to-one makeup consultations will be available at the counter booked through trinnylondon.com. All appointments are £45, redeemable against purchases on the day.
Trinny will be making appearances at each location throughout the pop-up tour, giving the opportunity for fans to meet her in person to chat all things make-up during ten-minute one-to-one ‘Trinny Time’ sessions. Customers who make a purchase from the Selfridges counter will receive a Trinny Time ticket, allowing them to return to meet with Trinny at the dedicated times.
Trinny will also be hosting several intimate masterclasses in Selfridges Manchester Trafford Centre with TRINNY London make-up artist Cha Cha. Tickets are £45 for the forty-five-minute make-up masterclass. The ticket price is redeemable against products purchased on the day.
For more information about times and availability visit trinnylondon.com.