Carly Schwartz, previously deputy national editor at HuffPost and editor-in-chief at Google, has announced the launch of Trix magazine. She has also announced that she has been appointed editor of the magazine. Trix is a reinvented glossy magazine for women, focused on elevated and substantive content amidst a women's media landscape saturated with beauty tips and self-help guides. 

The first issue "Generations" features a range of female voices and authentic role models, from war heroes in Guinea Bissau to urban design pioneers. Trix takes a pro-grit and anti-perfection, show-don't-tell approach to elevating content for women today with stories shaped by established journalists all over the world.