Unilever has announced that it has signed an agreement to acquire Murad, a leading clinical skincare brand. This follows the recent acquisitions of Dermalogica, Kate Somerville and REN, which jointly position Unilever as a key player in the personal care prestige segment. Founded in 1989 in Los Angeles, Murad is the first modern doctor brand, with a mission to provide proven, efficacious products. Howard Murad MD, a dermatologist, pharmacist, and UCLA professor, developed a unique recipe of antioxidants, anti-inflammatories, and hydrators to address virtually every skin care concern, from acne to anti-ageing. Murad has a significant presence in the US through professional salons and spas such as Massage Envy, and specialist retailers such as Sephora, Ulta and Nordstrom; as well as through direct sales. It also has a regional hub for Europe located in the UK, and the brand can be found in over 42 countries, in department stores, pharmacies, spas and salons. Press enquiries should still be directed to the in-house team at Murad.