Circular beauty brand, UpCircle, has been awarded the Leaping Bunny certification. internationally recognised, Leaping Bunny certifies brands that meet requirements beyond current laws to provide the best assurance that our formulas are completely free of animal testing at all stages of product development and distribution.

Anna Brightman, Co-founder, says: “We always have been and always will be vegan and cruelty-free, so to be recognised by the global gold standard for cruelty-free cosmetics and personal care products is a big leap (forgive the pun) for us that we want the world to know about!"