Urban Decay unveils two new collections
Date Posted: Tuesday 12th June 2018
Make-up brand Urban Decay has announced the launch of two new collections, the Beached Collection and the Born To Run Collection.
Covered in palm trees inspired by the landscape of warm SoCal beaches, the limited edition Beached Collection features an ultra-pigmented eyeshadow palette, warm bronzers, creamy eyeliners and lipsticks in summery shades and long-lasting formulas:
Beached Eyeshadow Palette (£28):
- The Beached Eyeshadow Palette is loaded with eight brand-new shades, from warm coppers to deep pops of turquoise.
- Made from the brand's signature formula that gives each shade a velvety texture, rich colour and blendability, each shade holds tightly onto pigment and stays put.
Beached Vice Lipstick (£16.50 each):
- Three brand new Vice Lipstick shades which provide long-lasting, pigmented colour that won’t slide off in the summer heat. This cult-favourite formula provides super-creamy texture, rich payout and superior colour dispersion.
24/7 Glide-On Eye Pencil (£15.50 each):
- This award-winning formula contains moisturizing ingredients like jojoba and cottonseed oils and vitamin E, so pencils stay creamy for blending and dry down to a waterproof finish that lasts all night.
Beached Bronzer (£23)
- Featuring two classic Beached Bronzer shades: Sun-kissed, a matte light-medium, and Bronzed, a matte medium-dark. Micro-milled powders give Beached Bronzer a creamy feel, while Highlighter Performing Pigments Technology provides rich, long-lasting colour and the perfect level of coverage.
The Beached Collection will be available nationwide from 28 June.
The Born To Run Collection is an all-in-one range that has been created to mix and match for any occasion or destination, with the ultimate traveller (and the size of their suitcase) in mind.
Born To Run Eyeshadow Palette (£39.50)
- With 21 of-the-moment shades—from jewel tones and modern neutrals to more colourful shadows— the Born To Run Eyeshadow Palette has got every possible eye look covered in one sleek kit.
Born To Run Vice Lipstick (£16.50 each)
- Three brand new limited edition Vice Lipstick shades from neutral to smoky and bright to sultry looks, the three new lip colours (a bright rose sparkle, a rich mauve-nude and a dark berry) complement every day (and even the not-so-everyday) looks.
24/7 Glide-On Eye Pencil (£15.50 each):
- Three fun-loving shades of 24/7 Glide-On Eye Pencil. From a reddish-brown and a dark copper to a deep green metallic, these versatile shade pair perfectly with any bold eye look.
The Born To Run Eyeshadow Palette is exclusively available today (12 June) for 24 hours on urbandecay.co.uk and the entire collection will then be available nationwide from 2 August.