Urban Retreat have announced the opening of The White House, a new concept flagship in Knightsbridge. Situated on Hans Crescent, the location will open its doors for business in June to unveil a brand new landmark flagship set to challenge the beauty hospitality space. The prime objective is to fully redefine the luxury lifestyle and wellness sector, with a committed focus on personalised client health, nutrition and well-being, complementing diverse hair and beauty services.

Reena Hammer, Managing Director, says; “We want to revolutionise and own the beauty hospitality space with our expert staff, authoritative approach to service, best-in-class professional and retail products, alongside an elevated customer experience. The grand nature of The White House is perfect for Urban Retreat to realise its vision, where ‘beauty meets hospitality’.