Pure Public Relations has been appointed to handle all press in the UK for Danish lighting brand VITA Copenhagen. The agency will be focusing on the brand’s Danish heritage, Scandinavian style and high quality materials that go into each product. Founded in Denmark in 2008, VITA Copenhagen offers an array of lights, which are all packaged in compact gift boxes to optimise worldwide logistics and storage costs. In doing this, the brand reduces the environmental footprint of all products - a cost saving that is directly transferred to the consumer. 

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VITA Copenhagen in 'homes, interiors & lifestyle'