Date Posted: Monday 19th October 2015
Time Inc. will launch a US bespoke edition of Wallpaper* and significantly increase US-related content to Wallpaper.com. The launch of Wallpaper* Bespoke Edition on 1 November coincides with the 200th issue of the international design, fashion and lifestyle title. The new print edition will be delivered four times a year to 250,000 young, affluent consumers in major markets throughout the United States. Digitally, Wallpaper.com reaches 500K consumers each month and has a social following of more than 2 million. With the launch of the US edition, that reach is expected to grow significantly. The edition is overseen by Wallpaper* editor-in-chief Tony Chambers, who celebrates his 100th issue as editor-in-chief of the brand this fall. To create the bespoke edition, Wallpaper’s editorial team will draw from the global magazine to select content that is especially attractive to a US audience. That content will be supplemented online with original stories, photography and design created specifically for a US audience, including new annual franchises Brand Icons, Art of Craftsmanship and Elements of Design.
Tony Chambers in 'media contacts'
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