BEAUTY
War Paint For Men opens first-ever men's make-up store
Date Posted: Thursday 22nd July 2021
Men's make-up brand War Paint is launching the first-ever men's make-up brand store on Carnaby Street, London. This will also be the first permanent home of the Lions Barber Collective, a not-for-profit barber, raising awareness for men's mental health.
War Paint has strong ties to men's mental health advocacy and last year was the first-ever men's make-up counter to launch in John Lewis.
War Paint will open its doors on 8 July.