Date Posted: Thursday 11th June 2020
Flourish Management has announced that it has been appointed to handle the PR and influencer marketing account for one of Edgewell's largest brands - Wilkinson Sword Female. Originally specialising in sword production when it was founded in 1772, Wilkinson Sword branched out into creating high-performance razors in 1962 and has been an industry leader since.
Flourish will be managing the PR for the Female arm of the brand; supporting new product launches, increasing overall awareness and executing strategic influencer partnerships.
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