Date Posted: Friday 24th May 2019
The winners for 2019's international communication effectiveness, AMEC Awards have been announced. Winners include:
AMEC Large Communications, Research and Measurement Team of the Year
Winner – Golin
Shortlist – Kantar
AMEC Mid-Sized Communications, Research and Measurement Team of the Year
Winner – Mediaverse
Shortlist – GlobalNews Group
AMEC Small-Sized Communications, Research and Measurement Team of the Year
Winner – Citypress
Most effective planning, research and evaluation of consumer communications
Gold – Aduro Communications for Hartley’s 10 Cal Jelly: #Team10Cal
Gold – Mischief for LEGO: Happy Birthday Brick
Gold – Mischief PR and First Choice: Braggage Rights
Gold – Smoking Gun for Childs Farm: A Skincare Revolution
Silver – Red Consultancy for Ecover: Rubbish Café
Bronze – Spotlight for Tullamore D.E.W.: A DEW & A Brew – The relaunch and turnaround campaign
Shortlist – Golin for McDonald’s: Big Mac 50th Anniversary
Shortlist – Sinclair for Swire Properties: Swire Properties and the V&A present Shoes: Pleasure and Pain
Best use of social media measurement
Gold – UNICEF: Ongoing and strategic social media measurement: UNICEF’s experience
Gold – Ketchum Analytics for Gillette: Validating Influencer Marketing Through Data Driven Measurement
Silver – Southwest Airlines: Taking a Stance on Social Issues
Bronze – CARMA for A Government Department: Turning ideals into ideas
Shortlist – Golin for Adobe: Adobe ‘Make it Impactful’
Shortlist – Golin for McDonald’s: McDonald’s Brand Newsroom
Shortlist – Golin for Walmart: Walmart Social Care
Shortlist – NEWTON Media & Ogilvy (CZ) for Janssen-Cilag, Eli Lilly and Lundbeck: 100 Thousand Invisibles (Breaking Schizophrenia Myths)
See the full list of winners at amecawards.com.
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